Election campaigns and voter preferences
Uncovering vote intentions using trial-heat polls
Thinking about campaign dynamics
Vote intentions over the campaign timeline
From the campaign to election day
Sources of change over the campaign timeline
Campaign dynamics and the individual voter
The evolution of electoral choice over the campaign timeline
Appendix: Vote intention data.
The timeline of presidential elections : how campaigns do (and do not) matter by Robert S. Erickson. ISBN 9780226922157. Published by The University of Chicago Press in 2012. Publication and catalogue information, links to buy online and reader comments.