The daily you : how the new advertising industry is defining your identity and your worth :: Joseph Turow :: ISBN 9780300188011 :: Yale University Press 2013 :: OBNB, the Open British National Bibliography

Publication Data

Title The daily you : how the new advertising industry is defining your identity and your worth
Author Joseph Turow
Publisher Yale University Press
Publication date 2013
Publication location New Haven, Conn.
Language English

Descriptive Notes

Originally published: 2011.

Topics

Consumer profiling
Marketing :: Technological innovations
Customer services :: Technological innovations
United States

Catalogue Data

OBNB ID GBB2A1696
ISBN 10 0300188013
ISBN 13 9780300188011
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1053 xi, 234 pages
P1042 Includes bibliographical references and index.

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The daily you : how the new advertising industry is defining your identity and your worth by Joseph Turow. ISBN 9780300188011. Published by Yale University Press in 2013. Publication and catalogue information, links to buy online and reader comments.