Measuring the impact and ROI of social media :: Lee Hopkins :: ISBN 9781908640475 :: Ark Group 2012 :: OBNB, the Open British National Bibliography

Publication Data

Title Measuring the impact and ROI of social media
Author Lee Hopkins
Contributor Anne Bartlett-Bragg
Publisher Ark Group
Publication date 2012
Publication location London
Language English

Topics

Social media :: Economic aspects
Social media :: Marketing
016194459

Catalogue Data

OBNB ID GBB2A6438
ISBN 10 1908640472
ISBN 13 9781908640475
Type BibliographicResource, Book
Dewey Classification 302.231

ISBD

P1053 vii, 100 p.
P1042 Includes bibliographical references and index.

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Measuring the impact and ROI of social media by Lee Hopkins. ISBN 9781908640475. Published by Ark Group in 2012. Publication and catalogue information, links to buy online and reader comments.