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International consumer behavior in the 21st century : impact on marketing strategy development

A. Coskun Samli

Publication Data

Title International consumer behavior in the 21st century : impact on marketing strategy development
Author A. Coskun Samli
Publisher Springer
Publication date 2013
Publication location New York
Language English

Topics

Consumer behavior :: 21st century
Marketing :: 21st century
016259655

Catalogue Data

OBNB ID GBB314297
ISBN 10 1461451248
ISBN 13 9781461451242
Type BibliographicResource, Book
Dewey Classification 658.8342

ISBD

P1053 xx, 170 pages
P1042 Includes bibliographical references and index.

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International consumer behavior in the 21st century : impact on marketing strategy development by A. Coskun Samli. ISBN 9781461451242. Published by Springer in 2013. Publication and catalogue information, links to buy online and reader comments.