A short introduction to the case study method
Crisis capsules
Pampers and dry max chemical burn rumor
Hershey, Cocoa, and child slavery/labor abuse
Cadbury salmonella recall
Peanut butter paste recall of 2009
Tetra pak, Nestle and ITX
Nestle and greenpeace disagree over palm oil sourcing
Carrefour, China, and the Olympic torch relay
Sparboe farms and McDonald's part company over animal cruelty
BP Texas city explosion
Sigg and BPA
West pharmaceutical services' dust explosion
Jensen farm, listeria, and cantaloupe
Chick-fil-a and the dangers of social issues
The Bhopal tragedy
Odwalla and e. coli
Valujet flight 592 and the end of a brand
Greenpeace pressures H&M to detox the garment industry
Index
About the author.
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Applied crisis communication and crisis management : cases and exercises by W. Timothy Coombs. ISBN 9781452217802. Published by SAGE Publications, Inc. in 2014. Publication and catalogue information, links to buy online and reader comments.
