Machine generated contents note:
Contents
List of tables and figures
Introduction
1: De-Americanizing Soft Power
2: Historical Context of India's Soft Power
3: India Abroad: the Diasporic Dividend
4: Software for Soft Power
5: Culture as Soft Power - Bollywood and Beyond
6: Branding India - a Public-Private Partnership
Conclusion
References
Index.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
Communicating India's soft power : Buddha to Bollywood by Daya Kishan Thussu. ISBN 9781137027887. Published by Palgrave Macmillan in 2013. Publication and catalogue information, links to buy online and reader comments.
