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Achieving brand dominance

Publication Data

Title Achieving brand dominance
Contributor Mohamed Zairi
Publisher European Centre for Best Practice Management Publishing House
Publication date 2014
Publication location Keighley
Language English

Topics

Branding (Marketing)

Catalogue Data

OBNB ID GBB5D5777
ISBN 10 1906993238
ISBN 13 9781906993238
Type BibliographicResource, Book
Dewey Classification 658.827

ISBD

P1008>1st 1st edition
P1053 iv, 124 pages
P1042 Includes bibliographical references.

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Achieving brand dominance. ISBN 9781906993238. Published by European Centre for Best Practice Management Publishing House in 2014. Publication and catalogue information, links to buy online and reader comments.

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