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The Role of User Sentiment in Mainstream IT : Introducing user sentiment into business processes

Rob Hailstone

Publication Data

Title The Role of User Sentiment in Mainstream IT : Introducing user sentiment into business processes
Author Rob Hailstone
Contributor Ovum
Publisher Ovum
Publication date 0000
Publication location London

Descriptive Notes

"Reference Code: OI00031-009."

Topics

Business enterprises :: Information technology :: Psychological aspects
Social media :: Economic aspects
Consumer behavior
Market surveys

Catalogue Data

OBNB ID GBB585782
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83420285

ISBD

P1053 1 online resource (26 pages)

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The Role of User Sentiment in Mainstream IT : Introducing user sentiment into business processes by Rob Hailstone. Published by Ovum. Publication and catalogue information, links to buy online and reader comments.