Corporate communication : a marketing viewpoint :: Klement Podnar :: ISBN 9781138804722 :: Routledge, Taylor & Francis Group 2015 :: OBNB, the Open British National Bibliography

Publication Data

Title Corporate communication : a marketing viewpoint
Alternative Title Korporativno komuniciranje. English
Author Klement Podnar
Publisher Routledge, Taylor & Francis Group
Publication date 2015
Publication location Abingdon, Oxon
Language English

Topics

Communication in organizations
Corporate culture
Corporate image
Organizational behavior
016890863

Catalogue Data

OBNB ID GBB4B3634
ISBN 10 113880472X
ISBN 13 9781138804722
Type BibliographicResource, Book
Dewey Classification 658.45

ISBD

P1053 vii, 225 pages
P1042 Includes bibliographical references and indexes.

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Corporate communication : a marketing viewpoint by Klement Podnar. ISBN 9781138804722. Published by Routledge, Taylor & Francis Group in 2015. Publication and catalogue information, links to buy online and reader comments.