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Overfished ocean strategy : powering up innovation for a resource-deprived world
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Overfished ocean strategy : powering up innovation for a resource-deprived world

Nadya Zhexembayeva

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Contents

Warm Greetings
Where Are the Fish? The New Competitive Reality
Overfished Ocean Strategy: Five Principles That Make It Work
Principle One: From Line to Circle
Principle Two: From Vertical to Horizontal
Principle Three: From Growth to Growth
Principle Four: From Plan to Model
Principle Five: From Department to Mindset
The Death of Green, or Is Your Marriage Sustainable?
As a Means of Conclusion: What Should Business Do.

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Overfished ocean strategy : powering up innovation for a resource-deprived world by Nadya Zhexembayeva. ISBN 9781609949648. Published by Berrett-Koehler Publishers, Inc. in 2014. Publication and catalogue information, links to buy online and reader comments.

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