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MCRM : why B2C is hype and B2E is the reality - for now

Publication Data

Title MCRM : why B2C is hype and B2E is the reality - for now
Publisher Datamonitor
Publication date 2001
Publication location New York, N.Y.
Language English

Descriptive Notes

In ringbinder.
Reference code DMTC0671.

Topics

Customer relations :: Management
Telemarketing
005398886

Catalogue Data

OBNB ID GBA238001
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.81202854678

ISBD

P1053 147 p.

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MCRM : why B2C is hype and B2E is the reality - for now. Published by Datamonitor in 2001. Publication and catalogue information, links to buy online and reader comments.

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