Brand valuation : understanding, exploiting and communicating brand values :: David Haigh :: ISBN 1840830204 :: Financial Times Retail & Consumer 1998 :: OBNB, the Open British National Bibliography

Publication Data

Title Brand valuation : understanding, exploiting and communicating brand values
Author David Haigh
Contributor Financial Times Retail & Consumer Publishing
Publisher Financial Times Retail & Consumer
Publication date 1998
Publication location London
Language English

Includes: Brand valuation : reference documents.

Topics

006776786

Catalogue Data

OBNB ID GB9904424
ISBN 10 1840830204
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8270941

ISBD

P1053 xv,284p.

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Brand valuation : understanding, exploiting and communicating brand values by David Haigh. ISBN 1840830204. Published by Financial Times Retail & Consumer in 1998. Publication and catalogue information, links to buy online and reader comments.

Brand valuation : understanding, exploiting and communicating brand values

David Haigh

Publication Data

Contents

Topics

Catalogue Data

ISBD

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