At head of title: University of London, External Programme.
"36".
Title from cover.
"This is one of a series of subject guides published by the University" -- T.p. verso.
"Supplementary sourcebook to Marketing (36)".
Marketing in Asia : BSc (Economics), BSc (Management), BSc (Accounting & finance) and BSc (Management with law) by Haider Ali. ISBN 0718713885. Published by External Publications, University of London in 1996. Publication and catalogue information, links to buy online and reader comments.