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Marketing across cultures

Alfons Trompenaars

Publication Data

Title Marketing across cultures
Author Alfons Trompenaars
Contributor Peter Woolliams
Publisher Capstone
Publication date 2004
Publication location Chichester
Language English

Topics

Marketing :: Cross-cultural studies

Catalogue Data

OBNB ID GBA3Z3751
ISBN 10 1841124710
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8009

ISBD

P1053 vi, 353 p.
P1042 Includes bibliographical references and index.

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Marketing across cultures by Alfons Trompenaars. ISBN 1841124710. Published by Capstone in 2004. Publication and catalogue information, links to buy online and reader comments.

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