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Marketing classics : a selection of influential articles

Publication Data

Title Marketing classics : a selection of influential articles
Contributors Ben M. Enis, Keith Kohn Cox
Publisher Allyn and Bacon
Publication date 1981
Publication location Boston Mass.
Language English

Descriptive Notes

Previous ed.: 1977.

Topics

007357302

Catalogue Data

OBNB ID GB8126397
ISBN 10 0205073255
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>4th 4th ed.
P1053 xv,533p.
P1042 Includes bibliographies and index.

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Marketing classics : a selection of influential articles. ISBN 0205073255. Published by Allyn and Bacon in 1981. Publication and catalogue information, links to buy online and reader comments.

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