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Strategies for international industrial marketing : the management of customer relationships in European industrial markets

Publication Data

Title Strategies for international industrial marketing : the management of customer relationships in European industrial markets
Contributors Peter W. Turnbull, Jean-Paul Valla
Publisher Croom Helm
Publication date 1986
Publication location London
Language English

Topics

Export marketing :: Europe :: Case studies
Industrial marketing :: Europe :: Case studies
007392745

Catalogue Data

OBNB ID GB8542138
ISBN 10 0709924941
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.80094

ISBD

P1053 [336]p.

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Strategies for international industrial marketing : the management of customer relationships in European industrial markets. ISBN 0709924941. Published by Croom Helm in 1986. Publication and catalogue information, links to buy online and reader comments.