Cover image not available

Advertising as a strategic variable : survey evidence from UK companies

David Paton

Publication Data

Title Advertising as a strategic variable : survey evidence from UK companies
Author David Paton
Contributors Stephen Machin, Stephen Machin
Publisher Department of Economics and Public Administration, Nottingham Trent University
Publication date 1993
Publication location Nottingham
Language English

Topics

Advertising :: Great Britain

Catalogue Data

OBNB ID GB9430029
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 11p.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Advertising as a strategic variable : survey evidence from UK companies by David Paton. Published by Department of Economics and Public Administration, Nottingham Trent University in 1993. Publication and catalogue information, links to buy online and reader comments.

obnb.uk is a Good Stuff website.