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Marketing a service for profit : a practical guide to key service marketing concepts

Greg Clarke

Publication Data

Title Marketing a service for profit : a practical guide to key service marketing concepts
Author Greg Clarke
Publisher Kogan Page
Publication date 2000
Publication location London
Language English

Topics

Service industries :: Marketing

Catalogue Data

OBNB ID GBA053928
ISBN 10 0749419199
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 vii, 200 p.

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Marketing a service for profit : a practical guide to key service marketing concepts by Greg Clarke. ISBN 0749419199. Published by Kogan Page in 2000. Publication and catalogue information, links to buy online and reader comments.

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