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Developing customer loyalty : the role of salesperson & firm-specific relationships

John W. Cadogan

Publication Data

Title Developing customer loyalty : the role of salesperson & firm-specific relationships
Author John W. Cadogan
Contributors Brian Foster, Brian Foster
Publisher Aston Business School Research Institute
Publication date 1999
Publication location Birmingham
Language English

Topics

Customer relations
Customer loyalty
England

Catalogue Data

OBNB ID GB9950419
ISBN 10 1854493434
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 25p.
P1042 Includes bibliographical references.

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Developing customer loyalty : the role of salesperson & firm-specific relationships by John W. Cadogan. ISBN 1854493434. Published by Aston Business School Research Institute in 1999. Publication and catalogue information, links to buy online and reader comments.