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Marketing research : a practical approach for the new millennium

Joseph F. Hair

Publication Data

Title Marketing research : a practical approach for the new millennium
Author Joseph F. Hair
Contributors David J. Ortinau, Robert P. Bush
Publisher Irwin/McGraw-Hill
Publication date 2000
Publication location Boston, Mass.
Language English

Descriptive Notes

Includes index.

Topics

Marketing research

Catalogue Data

OBNB ID GBA060058
ISBN 10 0072356502
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1053 xxii, 682 p.

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Marketing research : a practical approach for the new millennium by Joseph F. Hair. ISBN 0072356502. Published by Irwin/McGraw-Hill in 2000. Publication and catalogue information, links to buy online and reader comments.

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