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New consumer marketing : managing a living demand system

Susan Baker

Publication Data

Title New consumer marketing : managing a living demand system
Author Susan Baker
Contributor Margrit Bass
Publisher John Wiley & Sons
Publication date 2003
Publication location Chichester
Language English

Topics

008060424

Catalogue Data

OBNB ID GBA354007
ISBN 10 0470844825
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xii, 204 p.
P1042 Includes bibliographical references and index.

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New consumer marketing : managing a living demand system by Susan Baker. ISBN 0470844825. Published by John Wiley & Sons in 2003. Publication and catalogue information, links to buy online and reader comments.

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