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Financial dimensions of marketing management

Frank H. Mossman

Publication Data

Title Financial dimensions of marketing management
Author Frank H. Mossman
Contributors W. J. E. Crissy, Paul M. Fischer
Publisher Wiley
Publication date 1978
Publication location New York
Language English

Descriptive Notes

'A Ronald Press Publication'.
Includes index.

Topics

Marketing :: Management :: Finance

Catalogue Data

OBNB ID GB7820371
ISBN 10 0471033766
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.155

ISBD

P1053 xix,170p.

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Financial dimensions of marketing management by Frank H. Mossman. ISBN 0471033766. Published by Wiley in 1978. Publication and catalogue information, links to buy online and reader comments.

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