Marketing management : strategy and cases :: Douglas J. Dalrymple :: ISBN 0471098477 :: Wiley 1983 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing management : strategy and cases
Author Douglas J. Dalrymple
Contributor Leonard J. Parsons
Publisher Wiley
Publication date 1983
Publication location New York
Language English

Descriptive Notes

Previous ed.: 1980.
Includes index.

Topics

Marketing :: Management
Marketing :: Management :: Case studies

Catalogue Data

OBNB ID GB8337973
ISBN 10 0471098477
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>3rd 3rd ed.
P1053 xiii, 821 p.

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Marketing management : strategy and cases by Douglas J. Dalrymple. ISBN 0471098477. Published by Wiley in 1983. Publication and catalogue information, links to buy online and reader comments.