Services marketing management : an international perspective :: Hans Kasper :: ISBN 0471984906 :: John Wiley 1999 :: OBNB, the Open British National Bibliography

Publication Data

Title Services marketing management : an international perspective
Author Hans Kasper
Contributors Piet van Helsdingen, Wouter de Vries
Publisher John Wiley
Publication date 1999
Publication location Chichester
Language English

Topics

Service industries :: Marketing :: Management
008075146

Catalogue Data

OBNB ID GB9929948
ISBN 10 0471984906
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xviii,750p.
P1042 Includes bibliographical references and index.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Services marketing management : an international perspective by Hans Kasper. ISBN 0471984906. Published by John Wiley in 1999. Publication and catalogue information, links to buy online and reader comments.