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The relationship between share of purchase and repeat purchase over time

Kathy Hammond

Publication Data

Title The relationship between share of purchase and repeat purchase over time
Author Kathy Hammond
Contributors Robert East, Kingston Business School
Publisher Kingston Business School
Publication date 1997
Publication location Kingston Upon Thames
Language English

Topics

Brand loyalty
Customer loyalty
Market surveys

Catalogue Data

OBNB ID GB9929848
ISBN 10 1872058124
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8343

ISBD

P1053 ii,16,x p.
P1042 Includes bibliographical references.

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The relationship between share of purchase and repeat purchase over time by Kathy Hammond. ISBN 1872058124. Published by Kingston Business School in 1997. Publication and catalogue information, links to buy online and reader comments.