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Managing identity at the crossroads of the national highroad and the corporate lowroad

Richard J. Varey

Publication Data

Title Managing identity at the crossroads of the national highroad and the corporate lowroad
Author Richard J. Varey
Contributor International Centre for Corporate Identity Studies
Publisher University of Strathclyde, International Centre for Corporate Identity Studies
Publication date 1999
Publication location Glasgow
Language English

Topics

Corporate image
National characteristics
Nationalism

Catalogue Data

OBNB ID GB9968235
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 15p.
P1042 Includes bibliographical references.

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Managing identity at the crossroads of the national highroad and the corporate lowroad by Richard J. Varey. Published by University of Strathclyde, International Centre for Corporate Identity Studies in 1999. Publication and catalogue information, links to buy online and reader comments.