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Ethical marketing decisions : the higher road

Gene R. Laczniak

Publication Data

Title Ethical marketing decisions : the higher road
Author Gene R. Laczniak
Contributor Patrick E. Murphy
Publisher Allyn and Bacon
Publication date 1993
Publication location Boston
Language English

Topics

Business ethics
England

Catalogue Data

OBNB ID GB9436185
ISBN 10 0205136273
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 174.4

ISBD

P1053 xiv,322p.
P1042 Includes bibliographical references and indexes.

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Ethical marketing decisions : the higher road by Gene R. Laczniak. ISBN 0205136273. Published by Allyn and Bacon in 1993. Publication and catalogue information, links to buy online and reader comments.

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