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Marketing : principles and practice
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Marketing : principles and practice

Dennis Adcock

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This new edition makes extensive use of articles from the Financial Times newspaper_Pref.
Previous ed.: / by Dennis Adcock ... [et al.]. London : Financial Times/Pitman, 1998.

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Marketing : principles and practice by Dennis Adcock. ISBN 027364677X. Published by Financial Times/Prentice Hall in 2001. Publication and catalogue information, links to buy online and reader comments.

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