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The practice of market and social research : an introduction

Yvonne McGivern

Publication Data

Title The practice of market and social research : an introduction
Author Yvonne McGivern
Publisher Financial Times Prentice Hall
Publication date 2003
Publication location Harlow
Language English

Topics

Marketing research :: Methodology
008729806

Catalogue Data

OBNB ID GBA347738
ISBN 10 027365506X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 001.4

ISBD

P1053 xx, 390 p.
P1042 Includes bibliographical references and index.

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The practice of market and social research : an introduction by Yvonne McGivern. ISBN 027365506X. Published by Financial Times Prentice Hall in 2003. Publication and catalogue information, links to buy online and reader comments.

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