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Why they don't buy : the science of selling online

Max Mckeown

Publication Data

Title Why they don't buy : the science of selling online
Author Max Mckeown
Publisher Financial Times/Prentice Hall
Publication date 2002
Publication location Harlow
Language English

Topics

Electronic commerce
Customer relations
008729890

Catalogue Data

OBNB ID GBA1W2533
ISBN 10 0273656740
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.054678

ISBD

P1053 xxi, 337 p.
P1042 Includes bibliographical references and index.

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Why they don't buy : the science of selling online by Max Mckeown. ISBN 0273656740. Published by Financial Times/Prentice Hall in 2002. Publication and catalogue information, links to buy online and reader comments.

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