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Videostyle in presidential campaigns : style and content of televised political advertising

Lynda Lee Kaid

Publication Data

Title Videostyle in presidential campaigns : style and content of televised political advertising
Author Lynda Lee Kaid
Contributor Anne Johnston
Publisher Praeger
Publication date 2001
Publication location Westport, Conn.
Language English

Topics

Advertising, Political :: United States
Television in politics :: United States

Catalogue Data

OBNB ID GBA144718
ISBN 10 0275940713
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 324.73

ISBD

P1053 xii, 226 p.
P1042 Includes bibliographical references (p. [203]-220) and index.

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Videostyle in presidential campaigns : style and content of televised political advertising by Lynda Lee Kaid. ISBN 0275940713. Published by Praeger in 2001. Publication and catalogue information, links to buy online and reader comments.