The direct service challenge : riding the new wave in retail financial services delivery :: Rosemary Steen :: ISBN 0948394676 :: Lafferty Publications 1993 :: OBNB, the Open British National Bibliography

Publication Data

Title The direct service challenge : riding the new wave in retail financial services delivery
Author Rosemary Steen
Contributors Karen Young, Lafferty Publications
Publisher Lafferty Publications
Publication date 1993
Publication location Dublin
Language English

Descriptive Notes

Bibliography: p203-204. _ Includes index.

Topics

Banks and banking :: Forecasting
Financial services industry :: Forecasting
Direct marketing :: Case studies
Banks and banking :: Customer services :: Case studies
Ireland

Catalogue Data

OBNB ID GB9587847
ISBN 10 0948394676
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 332.178

ISBD

P1053 xxiii,210p.

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The direct service challenge : riding the new wave in retail financial services delivery by Rosemary Steen. ISBN 0948394676. Published by Lafferty Publications in 1993. Publication and catalogue information, links to buy online and reader comments.