Below-the-line marketing : a consumer-focused approach :: Kate Whittome :: ISBN 1853342831 :: Pearson Professional 1995 :: OBNB, the Open British National Bibliography

Publication Data

Title Below-the-line marketing : a consumer-focused approach
Author Kate Whittome
Contributors Financial Times Ltd., Pearson Professional Ltd.
Publisher Pearson Professional
Publication date 1995
Publication location London
Language English

Topics

Direct marketing
Direct marketing :: Statistics
Sales promotion
Sales promotion :: Statistics

Catalogue Data

OBNB ID GB9646583
ISBN 10 1853342831
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.82

ISBD

P1053 xiii,170p.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Below-the-line marketing : a consumer-focused approach by Kate Whittome. ISBN 1853342831. Published by Pearson Professional in 1995. Publication and catalogue information, links to buy online and reader comments.