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European market opportunities in children's food and drink : winning children as customers

Moira A. Hilliam

Publication Data

Title European market opportunities in children's food and drink : winning children as customers
Author Moira A. Hilliam
Contributor Pearson Professional Ltd.
Publisher Pearson Professional
Publication date 1996
Publication location London
Language English

Descriptive Notes

Includes index.

Topics

Food :: Marketing
Market surveys
Beverages :: Marketing
Food industry and trade :: Europe
Child consumers :: Europe

Catalogue Data

OBNB ID GB9738974
ISBN 10 1853346918
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 664.00688

ISBD

P1053 x, 159p.

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European market opportunities in children's food and drink : winning children as customers by Moira A. Hilliam. ISBN 1853346918. Published by Pearson Professional in 1996. Publication and catalogue information, links to buy online and reader comments.