The Internet market research audit : a management toolkit to ensure productive and cost-effective use of the Internet at every level

Publication Data

• Title The Internet market research audit : a management toolkit to ensure productive and cost-effective use of the Internet at every level
• Author Christopher West
• Publisher Financial Times Prentice Hall
• Publication date 2000
• Publication location London
• Language English

Topics

• Internet marketing
• 009096648

The Internet market research audit : a management toolkit to ensure productive and cost-effective use of the Internet at every level by Christopher West. ISBN 0273649361. Published by Financial Times Prentice Hall in 2000. Publication and catalogue information, links to buy online and reader comments.