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Marketing as social behavior : a general systems theory

M. Joseph Sirgy

Publication Data

Title Marketing as social behavior : a general systems theory
Author M. Joseph Sirgy
Publisher Praeger
Publication date 1984
Publication location New York
Language English

Descriptive Notes

Bibliography: p237-251. _ Includes index.

Topics

Marketing :: Psychological aspects
009386204

Catalogue Data

OBNB ID GB8514390
ISBN 10 0030638070
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.80019

ISBD

P1053 xix,263p.

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Marketing as social behavior : a general systems theory by M. Joseph Sirgy. ISBN 0030638070. Published by Praeger in 1984. Publication and catalogue information, links to buy online and reader comments.

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