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Advertising, competition and consumer behaviour : public policy and the market

Christina Fulop

Publication Data

Title Advertising, competition and consumer behaviour : public policy and the market
Author Christina Fulop
Publisher Holt, Rinehart and Winston with the Advertising Association
Publication date 1981
Publication location London
Language English

Descriptive Notes

Bibliography: p167-171. _ Includes index.

Topics

009386764

Catalogue Data

OBNB ID GB8131206
ISBN 10 0039102955
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1053 x,176p.

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Advertising, competition and consumer behaviour : public policy and the market by Christina Fulop. ISBN 0039102955. Published by Holt, Rinehart and Winston with the Advertising Association in 1981. Publication and catalogue information, links to buy online and reader comments.

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