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Successful advertising : key alternative approaches : a management handbook of worldwide principles
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Successful advertising : key alternative approaches : a management handbook of worldwide principles

Martyn P. Davis

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Includes index.

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Successful advertising : key alternative approaches : a management handbook of worldwide principles by Martyn P. Davis. ISBN 0304700975. Published by Cassell in 1997. Publication and catalogue information, links to buy online and reader comments.

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