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Personalities and products : a historical perspective on advertising in America

Edd Applegate

Publication Data

Title Personalities and products : a historical perspective on advertising in America
Author Edd Applegate
Publisher Greenwood
Publication date 1998
Publication location Westport, Conn.
Language English

Descriptive Notes

Bibliography: p157-169. _ Includes index.

Topics

Advertising :: United States :: History

Catalogue Data

OBNB ID GB9823114
ISBN 10 0313303649
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.10973

ISBD

P1053 xii,178p.

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Personalities and products : a historical perspective on advertising in America by Edd Applegate. ISBN 0313303649. Published by Greenwood in 1998. Publication and catalogue information, links to buy online and reader comments.

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