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The marketing audit handbook : tools, techniques & checklists to exploit your marketing resources

Aubrey Wilson

Publication Data

Title The marketing audit handbook : tools, techniques & checklists to exploit your marketing resources
Author Aubrey Wilson
Publisher Kogan Page
Publication date 2002
Publication location London
Language English

Descriptive Notes

Disc in pocket attached to inside back cover.

Topics

Marketing audits
010099042

Catalogue Data

OBNB ID GBA233644
ISBN 10 0749437359
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658

ISBD

P1053 ix, 294 p.

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The marketing audit handbook : tools, techniques & checklists to exploit your marketing resources by Aubrey Wilson. ISBN 0749437359. Published by Kogan Page in 2002. Publication and catalogue information, links to buy online and reader comments.

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