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Media research techniques

Arthur Asa Berger

Publication Data

Title Media research techniques
Author Arthur Asa Berger
Publisher SAGE
Publication date 1998
Publication location Thousand Oaks, Calif.
Language English

Descriptive Notes

Previous ed.: 1991.

Topics

011360383

Catalogue Data

OBNB ID GB9850114
ISBN 10 0761915370
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 302.23072

ISBD

P1008>2nd 2nd ed.
P1053 viii,175p.
P1042 Includes bibliographical references (p167-168) and indexes.

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Media research techniques by Arthur Asa Berger. ISBN 0761915370. Published by SAGE in 1998. Publication and catalogue information, links to buy online and reader comments.

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