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Total quality marketing : the key to regaining market shares

Allan C. Reddy

Publication Data

Title Total quality marketing : the key to regaining market shares
Author Allan C. Reddy
Publisher Quorum
Publication date 1994
Publication location Westport
Language English

Topics

Marketing :: United States :: Quality control
012017345

Catalogue Data

OBNB ID GB9500216
ISBN 10 0899308937
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1053 xiii,180p.
P1042 Includes bibliographical references and index.

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Total quality marketing : the key to regaining market shares by Allan C. Reddy. ISBN 0899308937. Published by Quorum in 1994. Publication and catalogue information, links to buy online and reader comments.

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