Acknowledgments
About the authors
Preface
Business and competitive analysis: definition, context, and benefits
Performing the analysis process
Avoiding analytical pitfalls
Communicating analysis results
Applying the FAROUT method
Industry analysis (the nine forces)
Competitive positioning analysis
Business model analysis
SERVO analysis
Supply chain management (SCM) analysis
Benchmarking analysis
Mckinsey 7S analysis
Shadowing
Product line analysis
Win/loss analysis
Strategic relationship analysis
Corporate reputation analysis
Critical success factors analysis
Country risk analysis
Driving forces analysis
Event and timeline analysis
Technology forecasting
War gaming
Indications and warning analysis
Historiographical analysis
Interpretation of statistical analysis
Competitor cash flow analysis
Analysis of competing hypotheses
Linchpin analysis.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
Business and competitive analysis : effective application of new and classic methods by Craig S. Fleisher. ISBN 9780131873667. Published by Wharton School in 2007. Publication and catalogue information, links to buy online and reader comments.
