Exploring marketing research :: William G. Zikmund :: ISBN 9780324539028 :: Thomson South-Western 2007 :: OBNB, the Open British National Bibliography

Publication Data

Title Exploring marketing research
Author William G. Zikmund
Contributor Barry J. Babin
Publisher Thomson South-Western
Publication date 2007
Publication location Mason, Ohio
Language English

Descriptive Notes

Previous ed.: 2003.

Topics

Marketing research
013629133

Catalogue Data

OBNB ID GBA6A5792
ISBN 10 0324539029
ISBN 13 9780324539028
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>9th 9th ed., international student ed.
P1053 xxi, 698 p.
P1042 Includes bibliographical references and index.

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Exploring marketing research by William G. Zikmund. ISBN 9780324539028. Published by Thomson South-Western in 2007. Publication and catalogue information, links to buy online and reader comments.