1951 : watershed year
Antecedents : look back in wonder
The nineteen fifties : the television upheaval
The nineteen sixties : 'you've never had it so good'
The nineteen seventies : Britain takes the lead
The nineteen eighties : Brits buy up the business
The nineteen nineties : recession and globalization
Crystal balling : peering into a cloudy future.
Powers of persuasion : the inside story of British advertising : 1951-2000 by Winston Fletcher. ISBN 9780199228010. Published by Oxford University Press in 2008. Publication and catalogue information, links to buy online and reader comments.