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Language as commodity : global structures, local marketplaces
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Language as commodity : global structures, local marketplaces

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Contents

Introduction / Peter K.W. Tan and Rani Rubdy
Dimensions of globalization and applied linguistics / Paul Bruthiaux
Linguistic instrumentalism in Singapore / Lionel Wee
The commodification of Malay : trading in futures / Lubna Alsagoff
Beyond linguistic instrumentalism : the place of Singlish in Singapore / Chng Huang Hoon
Linguistic pragmatism, globalization and the impact on the patterns of input in Singaporean Chinese homes / Ng Bee Chin
Anatomies of linguistic commodification : the case of English in the Philippines vis-a-vis other languages in the multilingual marketplace / T. Ruanni F. Tupas
The English language as a commodity in Malaysia : the view through the medium-of-instruction debate / Peter K.W. Tan
English in India : the privilege and privileging of social class / Rani Rubdy
Negotiating language value in multilingual China / Agnes S.L. Lam and Wenfeng Wang
Language policy, vernacular education and language economics in postcolonial Africa / Nkonko M. Kamwangamalu
On the appropriateness of the metaphor of LOSS / David Block
The commoditization of English and the Bologna process : global products and services, exchange mechanisms and trans-national labour / Michael Singh and Jinghe Han.

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Language as commodity : global structures, local marketplaces. ISBN 9781847064233. Published by Continuum in 2008. Publication and catalogue information, links to buy online and reader comments.

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