Essentials of marketing research :: William G. Zikmund :: ISBN 9781439047552 :: South-Western 2010 :: OBNB, the Open British National Bibliography

Publication Data

Title Essentials of marketing research
Author William G. Zikmund
Contributor Barry J. Babin
Publisher South-Western
Publication date 2010
Publication location Mason, Ohio
Language English

Descriptive Notes

Previous ed.: 2007.

Topics

015386567

Catalogue Data

OBNB ID GBA998007
ISBN 10 1439047553
ISBN 13 9781439047552
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>4th 4th ed, International ed.
P1053 xix, 436 p.
P1042 Includes bibliographical references and index.

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Essentials of marketing research by William G. Zikmund. ISBN 9781439047552. Published by South-Western in 2010. Publication and catalogue information, links to buy online and reader comments.