Basic marketing research : using Microsoft Excel data analysis :: Alvin C. Burns :: ISBN 9780132598965 :: Pearson Education 2012 :: OBNB, the Open British National Bibliography

Publication Data

Title Basic marketing research : using Microsoft Excel data analysis
Author Alvin C. Burns
Publisher Pearson Education
Publication date 2012
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

Previous ed.: published as by Alvin C. Burns and Ronald F. Bush. 2008.

Topics

Marketing research
015749665

Catalogue Data

OBNB ID GBB119105
ISBN 10 0132598965
ISBN 13 9780132598965
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>3rd 3rd ed., International ed.
P1053 413 p.
P1042 Includes bibliographical references and index.

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Basic marketing research : using Microsoft Excel data analysis by Alvin C. Burns. ISBN 9780132598965. Published by Pearson Education in 2012. Publication and catalogue information, links to buy online and reader comments.