
Machine generated contents note:
Table of Contents
Introduction: Ephemeral media, Paul Grainge
I Media Transition and Transitory Media
1. The recurrent, the recombinatory, and the ephemeral: William Uricchio
2. Television, abridged: ephemeral texts, monumental seriality and TV-Digital media convergence, Max Dawson
II Between: interstitials and idents
3. Interstitials: how the 'bits in between' define the programmes, John Ellis 4. 'Music is Half the Picture': the soundworld of television idents, Mark Brownrigg and Peter Meech
5. TV Promotion and Broadcast Design: An interview with Charlie Mawer, Red Bee Media
III Beyond: online TV and web drama
6. The Evolving Media Ecosystem: An Interview with Victoria Jaye, BBC, Elizabeth Jane Evans
7. Beyond the broadcast text: new economies and temporalities of online TV, JP Kelly
8. Time Slice: web drama and the attention economy, Jon Dovey
9. 'Carnaby Street, 10am': KateModern and the ephemeral dynamics of online drama, Elizabeth Jane Evans
IV Below: worker- and user-generated content
10. Corporate and worker ephemera: the industrial promotional surround, paratexts and worker blowback, John T. Caldwell
11. Reenactment: fans performing movie scenes from the stage to YouTube, Barbara Klinger
12. Digital intimacies: aesthetic and affective strategies in the production and use of online video, Rosamund Davies.
Ephemeral media : transitory screen culture from television to YouTube. ISBN 9781844574346. Published by Palgrave Macmillan in 2011. Publication and catalogue information, links to buy online and reader comments.