MBA marketing :: Malcolm McDonald :: ISBN 9781137300294 :: Palgrave Macmillan 2014 :: OBNB, the Open British National Bibliography

Publication Data

Title MBA marketing
Author Malcolm McDonald
Contributor Ailsa Kolsaker
Publisher Palgrave Macmillan
Publication date 2014
Publication location Basingstoke, Hampshire
Language English

Topics

Marketing :: Textbooks
Master of business administration degree :: Examinations :: Study guides

Catalogue Data

OBNB ID GBB3B0252
ISBN 10 1137300299
ISBN 13 9781137300294
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xxiii, 517 pages
P1042 Includes bibliographical references and index.

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MBA marketing by Malcolm McDonald. ISBN 9781137300294. Published by Palgrave Macmillan in 2014. Publication and catalogue information, links to buy online and reader comments.